Tuesday, 29 June 2010

Pew Director: How news consumption has changed since 2000

Really interesting presentation from Lee Rainie, the Director of the Pew Research Center’s Internet & American Life Project, on the latest data and trends at the Newhouse School’s MOB (“Monetizing Online Business”) Conference.
The slides cover everything from how the 'media ecosystem' has been changed by digital developments to how Americans share news, participate and day-part.
The implications section is particularly interesting and I noted with interest Implication 4 -
Much news is a commodity and consumers displaying[sic] a classic response: They don't want to pay for something that is abundant




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