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The emerging news and information eco-system - Journalism That Matters
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Too Many Local Journalists Are Missing The Big Story: Revenue | Street Fight
Getting passionate about revenue is the message to journalists from this post. Not in a 'WHERE is the money?' hand-wringing sort of way, but in a community-linked approach. I think maybe there's a bit of a leap in this post - a hyperlocal startup approach to commerce isn't the same as the big regional media company strategies, but certainly some interesting thoughts raised by successful entrepreneurs who have cut it in the space... "There are so many new, often interlocking components of business thinking that have to be integrated into digital journalism: big data, social media, third-party ad exchanges, geo-location of the user and, increasingly, the user’s behavior right wherever she is at the moment."
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Hideous and hilarious all wrapped up... “I put out a tweet about it and then when I got in the queue, and a member of staff approached me and asked if she could have a quick word," Leiser explained. "She said she understood I’d said something on social media about easyJet and then told me they were not allowing me to board the flight."
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What are the digital priorities for local and regional newspapers?
12 regional and local editors talking about their own digital consumption, and what form the shift is taking in their newsrooms and strategies. Really interesting read.
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While I'm sure a lot of useful, relevant information and idea-sharing went on at #SMWLDN, I prefer to catch up via the snarky Tumblr. Joy.
Sunday, 29 September 2013
My 'interesting reads' roundup (weekly)
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